Monthly Archives: July 2013

Interviewing Tips For Landing Great Stories

As a PR professional — or anyone in the field of communications — chances are at some point in your career, you will find yourself interviewing someone for either information gathering purposes, a news story or other material. No matter if you’re conducting the interview in person, via phone or virtually, some of the main principles remain the same. Here are some tips to help ensure your next interview is a success. 1. Do the Prep Work Before any interview, be sure to do your homework by fully researching the …

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